Games. Teams. Revenue. From zero to market — and then the market.
I don't send strategy decks.
I become the strategy.
From founding a studio to running
a publishing department like a startup —
the through line is always the same:
find the gap, build the system,
grow the number.
The game industry moves fast.
Most advice is already stale.
Mine comes from the floor.
I DJ. I make music. I build games from scratch for fun. I've run a YouTube channel. I was a UN Youth Envoy representing Turkey across three continents.
The through line is the same as the work: pick something, learn it completely, make something real.
Yusuf joined our team as our first Game Producer. Whether building the game team, ideating features, or driving partnerships, he showed a strong ability to adapt to any challenge. What sets Yusuf apart is his proactive approach — constantly seeking feedback and ways to improve.
How to position your game for maximum reach. Platform selection, timing, launch planning, and the unglamorous spreadsheet behind it all.
Learn moreFrom free-to-play loops to B2B publisher deals. Designing systems that generate real revenue — not slideware.
Learn moreHow to hire your first three people and build a machine around them. Startup logic inside a company that has forgotten how.
Learn more3 studios. 4 months each. One spot open.
Audit metrics, find the bottleneck — retention, playtime, or monetization. Agree on the bet.
Ship the right product update first. Validate the LTV foundation before any UA spend.
Launch on a zero-cost platform first. Use that cash flow to fund mobile UA without burning capital.
Run validated UA with the right partner. Compound through ongoing optimization. Document the playbook.